Appear a question mark on Apple TV

Hi! In my ATV appear a question mark over a ATV icon and I can´t do nothing. I intented to restore to factory settings but i cant, only appear this icon…
A photo:…

Have you tried doing this:

Yes! I’ge tried this but the ATV reboot and appear again the question mark…i can do something?

If you haven’t already contact Fire Core and let them know this is happening and see if they have a solution for you. Include a link to this forum post so they can see your picture.

By chance have you replaced the hard drive in the AppleTV recently? This error usually occurs when the hard drive is removed/replaced.

No, i dont replace the HD…i think that i have to take it to apple support, really?